2022年10月13日

跨渠道個性化服務和客戶旅程策劃的全球領導者Share Insider宣布，Meyar Sheik已加入其執行領導團隊，擔任全球總裁。Meyar將向聯合創始人兼首席執行官Hande Cilingir彙報，幫助推動Insider在國際和北美的迅速發展。為全球超過1300家零售商和品牌提供高度個性化和精心安排的客戶體驗，Insider於2022年3月獲得了1.21億美元的D輪融資，估值12.2億美元，成為全球少數由女性領導的B2B SaaS獨角獸公司之一，得到了紅杉資本和其他領先投資者的支持。Insider被評為2021年Forrester Wave跨渠道活動管理和2021年Gartner Magic Quadrant個性化引擎的第一領導者。該公司還被評為G2移動營銷軟件和個性化網格的第一領導者。“Insider開發了業內最現代化、最強大、最容易使用的個性化平台，擁有最快的價值轉化時間。超過1300個客戶和所有領先的行業分析師都認可Insider作為無可爭議的市場領導者的能力。我相信電子商務市場已經為下一代客戶參與解決方案做好了準備，這就是為什麼我很高興加入Insider，幫助我們的客戶從現代個性化的巨大潛力中受益。Insider全球總裁邁亞爾·謝克說。Meyar是一名數字營銷和電子商務技術企業家，也是電子商務領域機器學習/AI的早期采用者，擁有超過22年的B2B SaaS市場領導經驗。Meyar於2004年共同創立了Certona，這是電子商務個性化領域運營時間最長的市場領導者，並擔任其首席執行官15年，直到2019年Certona被Kibo收購，在那裏他擔任Kibo的總裁兼首席商務官直到最近。 Prior to founding Certona, Meyar was the CMO and COO of WebSideStory in 2000, the first real-time Web Analytics SaaS platform and the market leader for large enterprises. WebSideStory is now part of the Adobe analytics suite. “Insider has had an amazing ride demonstrating our superior technology leadership and delivering substantial value to our client partners across the globe, one country at a time. We are extremely proud of our lasting partnerships and look forward to rapidly expanding our footprint and solidifying our leadership in the North American and global markets. Meyar is the right leader at the right time to help Insider chart the course for the next phase of our aggressive growth and market domination journey.” said Hande Cilingir, Co-founder and CEO of Insider. As a key member of the leadership team, Meyar will leverage his extensive industry experience and network to execute Insider’s go-to-market strategy and rapid expansion plans. Meyar will partner with product, marketing, sales and customer success teams to ensure Insider’s continued market leadership and world-class service. “Digital marketers and retailers must continuously engage new customers and keep existing customers happy and returning to shop for more, which is quite challenging given the ever-changing consumer behavior and increasing shopper touchpoints. There are literally thousands of products and solutions enabling digital marketing and e-commerce but rarely does one come along as comprehensive, compelling and relevant as Insider’s cross-channel personalization and customer journey orchestration platform,” said Meyar Sheik. “Insider has elevated customer-driven product development to new heights by closely partnering with its customers and empowering digital marketers and e-commerce professionals across different industries, verticals, and geographies. I am very proud to be part of such an impressive team and culture.” PR Newswire, a Cision company, is the premier global provider of multimedia platforms and distribution that marketers, corporate communicators, sustainability officers, public affairs and investor relations officers leverage to engage key audiences. Having pioneered the commercial news distribution industry over 60 years ago, PR Newswire today provides end-to- end solutions to produce, optimize and target content -- and then distribute and measure results. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire powers the stories of organizations around the world. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and Asia-Pacific regions. Prev Post