2022年2月17日,

閱讀全文·2分鍾閱讀洛杉磯，2022年2月15日/PRNewswire/——今天，為企業提供可擴展內容解決方案的全球市場Social Native宣布從Influence收購創作者資產。這是一家為有影響力的人運營專業網絡的公司。此舉將加速Social Native創作者市場的擴張。“我們致力於增強全球人類的創造力。這次收購進一步鞏固了我們在激活大量不同創作者方麵的優勢。”“隨著越來越多的品牌擁抱創造者經濟，我們在數據和機器學習方麵的投資確保品牌能夠擴大多樣化的內容，以便在2022年及以後保持競爭力。”據估計，創作者經濟的市場規模為1040億美元，其動力來自新一代消費者，他們受到數字領域同齡人共享內容的影響。將社交商務作為一種擴大收入和影響力的策略的零售商，正在尋求新的具有成本效益的渠道，以大規模生成真實的內容——這是營銷機構或內部製作團隊不可能做到的。“我們很自豪能夠為品牌和創作者提供同樣的服務，助力創作者經濟。創造者的內容自然是多樣化的、可關聯的、劃算的和可擴展的。”“創作者經濟是獲取大量品牌內容的自然途徑。” Social Native has seen consistent growth since its inception in 2015. The rise of the creator economy and its growing global client base led the company in 2020 to acquire Olapic, a UGC enterprise solution highly sought after by e-commerce retailers. Since then, the company has made significant investments in talent acquisition including key executive hires and has more than doubled the size of its product and engineering employees. Story continues Media contact About Social Native Social Native is the leading global marketplace connecting brands to the creator economy - generating an unparalleled selection of branded content. Thousands of global brands like Adidas, Estée Lauder and Airbnb use Social Native to optimize ever-growing content demands across e-commerce and digital media. Social Native is on a mission to grow and empower creator economies by building scalable content solutions. About Influence.co Influence.co is the world's first platform for the global influencer marketing community to build a professional presence, share and engage around amazing content, and build lasting relationships. Social Native is the leading global marketplace connecting brands to the creator economy - generating an unparalleled selection of branded content. Visit socialnative.com to learn more. Cision SOURCE Social Native