Merkle

2023年4月21日

共享Merkle、主要由數據驅動的客戶體驗管理(CXM)公司宣布,它已經推出了自己的專用標識解決方案,在Salesforce AppExchange Merkury。Merkury提供Salesforce數據雲為營銷客戶提供privacy-safe的能力,個人客戶體驗。在AppExchange Merkury目前可用。Merkury作為無cookie識別匿名用戶ID,提高ID與個人數據,並將這些ID連接到平台定位和分析。Merkury允許Salesforce客戶更好地了解他們的客戶不使用第三方的餅幹。“今天的消費者比以往任何時候都更多的授權。這就是為什麼它是重要的品牌了解他們的客戶,並提供一致的、個人經曆獲得他們的忠誠,”托尼Toubia說,副總裁,全球salesforce Merkle鉛。“我們繼續增長感到興奮與銷售團隊合作,當我們進一步跟上不斷變化的消費者需求和執行能力越來越相關和無縫交互。“相關文章”Merkury是一個受歡迎的AppExchange之外,因為它加速業務轉換為客戶提供工具來更好的了解他們的客戶不使用第三方的餅幹,“產品管理副總裁David Lee說,AppExchange。“AppExchange是不斷發展的,連接客戶與正確的應用程序和專家為他們的業務需求。” Merkle became a Salesforce partner in 2004, and Merkle’s solutions provide Salesforce customers the ability to better understand consumer behavior and deliver personal, cross-channel experiences. Dentsu and Merkle have more than 2,500 Salesforce certified employees with 5,000 Salesforce certifications globally. Salesforce AppExchange, the world’s leading enterprise cloud marketplace, empowers companies, developers and entrepreneurs to build, market and grow in entirely new ways. With more than 7,000 listings, 11 million customer installs and 117,000 peer reviews, AppExchange connects customers of all sizes and across industries to ready-to-install or customizable apps and Salesforce-certified consultants to solve any business challenge. PR Newswire, a Cision company, is the premier global provider of multimedia platforms and distribution that marketers, corporate communicators, sustainability officers, public affairs and investor relations officers leverage to engage key audiences. Having pioneered the commercial news distribution industry over 60 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content -- and then distribute and measure results. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire powers the stories of organizations around the world. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and Asia-Pacific regions. Prev Post