2022年12月22日

通過這一戰略舉措，Nestaway科技公司打算在地鐵之外發展，並有信心在地鐵之外找到業主和租戶，並在未來兩年內從非地鐵中獲得至少30%的業務。2020年9月10日，印度:Nestaway Technologies是印度最大的房屋租賃公司，在16個城市擁有6萬多套房屋，今天宣布重組，推出合作/特許經營模式。這一戰略舉措將有助於擴大到較小的城市和城鎮，以應對目前全球大流行造成的反向移民。COVID-19對房屋租賃行業造成了巨大的破壞，特別是在城市，因為年輕人大量反向遷移回家鄉(據估計，班加羅爾等城市的這一比例高達50%，班加羅爾目前有超過30%的房屋空置-根據在線發布的報告)。失業/減薪也是原因之一。為了應對市場的動態變化，巢之家決定擴展其服務，以特許經營模式管理一線城市和一線城市郊區的業主租賃房屋，以滿足這些地區日益增長的租賃需求。作為這種新模式的一部分，獨立的物業經理將獲得與我們現有的滾動物業經理相同的產品、技術和專業知識。“我們需要在租戶所在的地方。在新冠疫情之前，一線城市的租戶群體集中在中央商務區和少數繁忙地區。我們現在看到了消費者行為的結構性轉變。 With over 85% of tenants with us belonging to knowledge jobs, they now prefer far off locations and nearby smaller cities as the rents are cheaper and they do not have to commute to work daily. While our existing model works best in busy pockets of the city and offers a full-stack service to make living easier, post Covid, customers want less rent and less services. That is why we are taking the decision to add a franchised version of our services so that local entrepreneurs can customize it as per the need of customers in their geographies. That way the service becomes available to more people and more jobs also get created” - said Amarendra Sahu, Nestaway’s co-founder and CEO. Based on its internal migration and tenant exit data, Nestaway has seen tenant churn in line with the migration data. Over 10,000 people have vacated their rental homes in the last 3 months and have gone back to smaller cities/hometowns. Since the start of July 2020, Nestaway has seen a 3X upsurge in owner requests from smaller towns and cities asking us to manage their homes which we used to turn down earlier under serviceability grounds. With the changing market dynamics, Nestaway will also be launching a product offering to solely cater to this. With the growing acceptance of buying services online, Nestaway is confident of finding both owners and tenants beyond metros and doing at least 30% of its business from non-metros in the next 2 years. Share this article: