2023年7月10日,

通過蓋蒂圖片社圖標Sportswire健康科技公司與NWSL Therabody今天宣布一個新的夥伴關係。而Therabody第一不敢讚助將提升品牌知名度,主要的優先級根據創始人傑森博士Wersland從這個真實的案例研究是學習為了更好的裝備和教育從教練,教練和球員,球迷對女性的健康和健康。“我們已經民主化的很多產品,基本上已經在醫生的牆,你需要預約,去對待這個人,但我們已經能夠民主化,它可以在你自己的家裏,“Wersland說。“這是一樣的我們想做的婦女的健康和這種關係會讓我們談論,讓我們的科學和創新團隊參與進來並開始開發產品特定的女性和女性健康。“盡管女性占大約40%的所有參與者在體育運動中,隻有6%的運動性能研究側重於女性,研究員李2022年McNulty告訴BBC。1826研究性能補充劑總計34889名參與者,參與者的受訪者中隻有23%的人是女性,而34%的研究包括至少有一個女人,根據國家醫學圖書館發布的審計。“現在我們基本上會有數百名婦女做同樣的事情,這是適合學習和研究,所以你可以真正開始接頭出更好的適用於某一位置等等,“Wersland說。“我們可以收集更多的數據,我們可以幫助人們更好的。這是NWSL是允許我們做的另一件事。“更多的你不僅將Therabody,名叫快公司的年度2022年世界上最具創新精神的公司,提供其複蘇的套件,康複和健康產品在整個聯盟包括Theragun PRO, WaveRoller和RecoveryAir JetBoots NWSL比賽期間,它將與NWSL球員,教練和教練如何更好地服務和支持球員場上場下,然後可以杠杆為公共產品。Therabody,籌集了1.65億美元的資金在2022年9月由北城堡等現有合作夥伴和投資者凱文·哈特的HartBeat企業,亞倫羅傑斯Rx3企業,擁有一係列運動員大使和partners-many也是投資者包括詹姆斯漲停,Breanna斯圖爾特,水晶鄧恩,DeAndre約翰霍普金斯大學和約翰佛羅倫薩,工作期間與曼城這樣的球隊,天使城足球俱樂部,皇家馬德裏,和甲骨文紅牛賽車。 “I’ve been working with Therabody for over two years now and it has been great to have a front row seat to their increasing commitment to gender equity in sports,” said Dunn, a defender/midfielder for Portland Thorns FC and USWNT. “For NWSL players to be able to access the best in recovery and wellness is not only amazing, but it’s how it should be. This deal provides valuable resources to NWSL players, and will raise awareness about the importance of directly investing into the health and wellness of female athletes. “I know firsthand the power of Therabody’s products for my own performance, and am so excited for the whole league to experience it for themselves.” Portland Thorns FC and USWNT defender/midfielder Crystal Dunn was named a Therabody ambassador in ... [+] June 2021. Courtesy of Therabody In recent years more female athletes including Sloane Stephens , Dina Asher-Smith, Lydia Ko and Iga Swiatek have spoken out about women’s health and sports and the glaring disparities in women’s athletic performance research, especially around menstruation. With girls/women 3-6 times more likely to experience an ACL injury than boys/men, Therabody’s partnership with the NWSL is another example of a brand making a commitment to level the playing field, on and off the field. Also as part of the new partnership, NWSL Chief Medical Officer Dr. Cindy Chang becomes one of Therabody’s medical advisors. “At the NWSL, we are intentional about forming meaningful partnerships with brands who share our goal of building a league that sets the global standard when it comes to growth, innovation and, most importantly, player wellbeing,” NWSL commissioner Jessica Berman said. “The NWSL and Therabody are wholly aligned in this mission to continue driving the progress we want to see across the women’s sports landscape. “I’m excited to have them join us in our commitment to equip these remarkable athletes with the tools they need to be successful on and off the pitch, whether that's by supplying players with elite wellness and recovery tech or by conducting research on player wellness, recovery and injury prevention.” Follow me on Twitter or LinkedIn . Check out my website .