2022年10月4日

Zenskar是一家旨在幫助SaaS公司實現計費流程自動化的初創公司，該公司在種子輪融資中籌集了350萬美元。Zenskar總部位於紐約和班加羅爾，正在為SaaS公司構建一個平台，為他們複雜的定價計劃生成賬單——無論他們是基於基於使用的定價、訂閱、細微折扣、積分、自定義貨幣、預付或漸變交易。Zenskar聯合創始人Apurv Bansal在接受采訪時表示，由於產品主導的增長、自動化和人工智能等宏觀因素的推動，目前有10%至15%的SaaS公司已經轉向了基於消費者需求的定價模式。他預測，簡單的訂閱服務將隻占30%左右的市場份額，而複雜的訂閱服務和基於消費的計費服務將在未來十年占據其餘市場份額。市場上充斥著類似的SaaS計費平台，但Bansal表示，Zenskar允許企業以無代碼、低代碼的方式配置其解決方案，而無需依賴工程師。曾在穀歌和印度電子商務公司Snapdeal擔任產品經理的Bansal說:“我們從根本上認為，未來公司的工程帶寬將繼續下降，需要采用的軟件解決方案將需要非技術用戶采用。”在調查了120多名客戶，了解他們在計費方麵遇到的挑戰後，班薩爾於今年3月與Saurabh Agrawal共同創立了Zenskar。Agrawal說:“一般來說，工具是以線性方式構建的。“在與這麼多人交談後，我們開始考慮Zenskar，試圖從零開始使用最好的工具。”班薩爾和阿格拉瓦爾是第二次創業，他們分別將自己的初創公司賣給了Snapdeal和音樂流媒體應用Gaana。 Zenskar’s proof of concept is already live with one client, and about 12 customers are on its waitlist, Bansal said. The startup targets the U.S. as its market, though its small engineering team of two people works remotely from India. Bansal said that they plan to open a physical office in Bengaluru. The seed funding round was led by Bessemer Ventures Partners and saw participation from Shine Capital, Basecamp Fund and Converge. “We are excited to partner with Zenskar on their journey to fundamentally disrupt the quote-to-cash tooling for SaaS companies. We were impressed with their deep understanding of customer pain points, and their DNA of first principles innovation to provide a radically unique and flexible billing software,” said Anant Vidur Puri, partner, Bessemer Venture Partners, in a prepared statement. Zenskar plans to use its fund to expand the team of its engineers. It also aims to go beyond SaaS billing and bring solutions to automate accounting, facilitate payments and provide analytics to companies in sectors such as telecom, transportation, IoT and media.