2022年5月24日

同一個月宣布一個“新的世界的旅行,”據報道,Airbnb放棄嚐試促進國內旅遊在世界上人口最多的國家。Airbnb將結束其業務集中在短期租賃在中國,六年後加強其重點,CNBC首次報道。公司將保持在中國的業務重點由中國居民出境旅遊,一位知情人士告訴曼決定,但所有的列表將被刪除的夏天。此舉不會重要,預訂在中國隻有1%的公司的業務。不過,這標誌著結束六年多的努力擴展到世界上最大的經濟體之一。該公司沒有立即回應記者的置評請求。決定一位知情人士表示,中國嚴格的和正在進行的封鎖與大流行導致了決定將重心在該地區。“Airbnb希望從中國出境旅遊反彈邊界重新開放和COVID-19消退,”這位人士說。“同樣的跨境旅行整個亞太地區。“Airbnb首先於2016年在中國開設了辦事處。它一直麵臨著陡峭的監管要求,很難在市場上競爭,根據大量的報道詳細描述公司的努力雇傭中國Airbnb的負責人。 It also had to hire local engineers to focus on designing a user experience that met the needs of Chinese consumers, CNBC previously reported. It all made doing business in the country more costly before further disruption from the pandemic. It confirmed what others had suspected: It can be difficult for American tech companies to compete in China. In 2017, Chinese media speculated the company would fail to compete with local competitors. “Tujia ranks as the primary rival in the Chinese market, which sports a valuation of over US$1 billion, with competitors such as Xiaozhu and Mayi also making China a far more competitive market than what Airbnb faces elsewhere.” The outlet pointed to Uber’s failure to thrive in the country as evidence that Airbnb could fail to gain a foothold despite its intentions of expanding there. “Sporting some 75,000 property listings in China, Airbnb is also dwarfed by local competitors — Tujia lists around 500,000 properties in China, and has also been expanding its pool of listed properties throughout East Asia,” Jing Daily wrote. “Xiaozhu, while small in comparison to Tujia, has said that it expects to report 500 percent organic growth for 2016, and reached over 100,000 listings last year.” Airbnb had been in talks to acquire Xiaozhu, Insider reported in 2016. That deal never went through, and Xiaozhu eventually reached unicorn status and remained an Airbnb competitor in the country. As further evidence of the reaction to the announcement, Airbnb stocks ticked up in after-hours trading after finishing slightly up for the day.