2020年7月28日

boostr, omnichannel CRM和訂單管理平台為媒體和廣告設計公司,今天宣布關閉係列融資700萬美元。超額認購輪由Vocap夥伴和還包括貝塔斯曼數字媒體投資(BDMI),數學,和C2項目。boostr 2020年經曆了爆炸式增長,添加一個記錄的新客戶數量和收入增長,媒體公司已經找到了一個收益管理解決方案,節省時間和成本,同時提高預測準確性和銷售增長。該公司將使用這一輪的基金來支持更廣泛的市場滲透,加速產品改進,和招聘選擇人員營銷、銷售、工程和客戶成功。“我們興奮地把這個新資本為我們的客戶和工作Vocap合作夥伴加入我們的團隊。他們帶來的獨特組合SaaS、操作和媒體專業知識我們在尋找合作夥伴。”創始人兼首席執行官帕特裏克·奧利裏說。“我們有很多的投資利益,最終,選擇了一個增值合作夥伴帶來更多的表比金錢。Vocap戰略的支持將使我們能夠幫助我們的客戶實現他們的omnichannel,數字轉換,這樣他們就可以帶來更多盈利的增長。”"Media and ad sales teams' performance has suffered due to poor-fit CRM solutions and out-dated order management," said Mike Becker of Vocap Partners. "We were immediately impressed with the end-to-end, omnichannel approach boostr is delivering to the industry. Their team is deeply experienced in media and has walked a mile in their customers' shoes. They know the challenges inhibiting peak performance in this industry and they have delivered a compelling media-specific solution. We are excited to partner with them as they continue to scale the business." "Selling advertising has never been more complex due to growing fragmentation across advertising channels and products. No segment in the industry is immune and COVID-19 is accelerating the transition to digital channels. Unfortunately, the go-to-market and operational execution are under more stress than ever for inventory owners," says O'Leary, who spent six years leading sales operations at Yahoo. "Ultimately, running the business on spreadsheets, generic CRM platforms that don't fit media sales, and legacy order management solutions just doesn't work. The industry wastes too much time reconciling data and lacks insights to drive growth and profitability. With the boostr platform, publishers have the best periscope to navigate today's stormy seas and tomorrow's strong growth." About boostr, inc. New York-based boostr is the only end-to-end, omnichannel CRM & Order Management solution built specifically for Media & Ad Sales Teams by Ad Sales Experts. Frustrated by expensive, generic CRM tools, boostr's founders are on a mission to solve the most important problems for media companies. boostr's customers save time, improve forecast accuracy and close more business. For more information, visit http://www.boostr.com. Please direct inquiries to success@boostr.com. About Vocap Investment Partners Vocap Investment Partners provides venture capital and operating expertise to rapidly growing technology companies in high potential verticals, including: Enterprise Software, Marketing Tech, Media and Entertainment, Consumer Internet and Healthcare IT. For more information, visit http://www.vocappartners.com. About Bertelsmann Digital Media Investments (BDMI) Bertelsmann Digital Media Investments (BDMI) is a wholly owned subsidiary of the global media, services and education company Bertelsmann. As a financially driven corporate venture investor BDMI draws upon Bertelsmann's global reach to provide not only capital, but also access to their network of businesses within Bertelsmann and across the media industry. BDMI has invested in over 100 startups since 2007 and is currently focused on the categories of next gen media, next gen brands, enterprise SaaS, and fintech. For more information, visit www.bdmifund.com. About Math Capital Math Capital is an early-stage venture capital firm focused on the digital transformation of marketing and media. For more information, visit https://www.mathcapital.ventures/. About C2 Ventures C2 Ventures is a New York-based investment firm focused on Seed and Pre-Seed companies across a variety of verticals. C2V seeks to maximize these investments by providing consistent, active support to its founders, lending the expertise, time and experience of its two General Partners, as well as its LP Operator Bench of successful entrepreneurs and tech executives who, consistent with C2V's mission, have pledged their time and experience in addition to their capital to support the growth of founders and startups. For more information, visit https://www.c2ventures.co/. (c)2011-2020 by Massinvestor, Inc. For contact info, please check out our about page.