2023年6月23日

禮貌項目門票票務平台項目錄取了一輪320萬美元的資金,包括新投資者猛禽組和Scrum項目。現有資本籌集,由投資者天橋資本,還包括後續資金從現有投資者西洋甘菊集團,並將啟動的總風險資本融資1300萬美元。“我們最終提高一點點的錢比我們多。主要是讓更多的戰略,sports-focused夥伴”項目錄取聯合創始人兼首席執行官Stephen Glicken打來的電話中說。Glicken引用猛禽的運動連接和Scrum的專長在亞洲兩個特點該公司在新投資者發現特別有吸引力。猛禽是由吉姆帕,一位著名的對衝基金經理最近在凱爾特人以及羅馬擁有股份。一步步Scrum項目是日本風險投資基金及其董事總經理邁克爾•Proman領導其投資項目承認,曾在NBA在全球營銷工作。原始投資者立交橋資本是一個位於早期投資基金,也有一個Opendorse NIL的球員。倫敦西洋甘菊組特性不同的早期投資,包括收藏品公司集會Rd。項目承認一直在快速增長。業務已經連續八個季度兩位數的百分比增長,據該公司介紹,該公司拒絕透露收入數字。 The new funding, to be officially announced later Friday, will help the company maintain its sales momentum by building out its business in North America in the months ahead. “One of our big targets is completing the slate of integrations across the market… we are aiming to have ubiquitous across the live events market by the end of the year,” Glicken said. Project Admission partners with ticket brokers, including SeatGeek, which has integrated its software into its platform, and nearly 50 teams, including the new partnerships announced Friday with the Tennessee Titans, Washington Commanders and Utah Jazz. The company says it creates more seamless ticket sales and marketing and helps pursue ways to bolster fan engagement and monetization. For example, Project Admission assists teams in pushing offers to groups, such as sponsor companies and local youth organizations, to more efficiently market and distribute tickets while maintaining the desired branding of the broker or team. It doesn’t sell tickets directly like a broker; rather Project Admission seeks to be a cross-platform and cross-vendor layer that adds value, according to Glicken. “We’re seeing a lot more opportunities around distribution, around distributed commerce and around fan engagement,” the executive said. “Platforms like ourselves give the incumbent ticketing infrastructure and their clients the opportunity to innovate across live events.” Read More About: