2023年6月15日

整潔的漢堡——植物性食品集團由劉易斯·漢密爾頓和萊昂納多·迪卡普裏奧——宣布擴大其全球影響力成功籌集了1800萬美元後在一係列籌資。在三個地區開展業務,公司已經將目光投向美國最近在Nolita開設其第一的位置,紐約。盡管10月成功完成一輪融資具有挑戰性的宏觀經濟背景,反映了整潔的漢堡作為主要的植物性食品公司的進步。和一級方程式冠軍劉易斯·漢密爾頓,他支持環境是眾所周知的再投資,也妄想資本。一輪融資也吸引了引人注目的新投資者的利益包括LionTree、新理論,皇馬門將鮑特科特伊斯和模特兼演員莎拉桑帕約。這一輪融資是由B-Flexion創立的一家私人機構投資公司貝爾塔雷利,已越來越多的投資集中於可持續性。第一代接受環境教育,年輕人已經開一代轉向植物性飲食,並花時間在業務工作。Chiara先生曾最近哈佛大學的研究生,現在成為整潔的漢堡的可持續發展顧問。投資者支持不僅認識到整潔的漢堡的增長潛力,還其差異化和創新的方法,重視一個迷人的餐廳體驗,激發消費者的好奇心和他們的轉換不吃肉和彈性素食者的生活方式。和今年第一季度創紀錄的性能由倫敦的餐館同比銷售額上漲了20%。 Neat Burger’s decision for launching its first US restaurant in New York was a strategic move to tap into the city’s thriving foodie culture and health-conscious consumer base. And the sales in its first month of operation have beaten expectations and it is the best-performing store in the group’s whole estate driven by high repeat purchases. Further international expansion will follow the New York opening with restaurants to launch in Italy and the Middle East where Neat Burger opened its first franchise in Dubai in October 2022. Neat Burger is also growing its B2B vertical, forming partnerships with hospitality groups and businesses to help achieve their net zero ambitions. KEY QUOTES: “I love how Neat Burger is on a mission to make plant-based eating more accessible to everyone. Our generation is paving the way and driving this change, with research showing once Gen-Z adopt a vegan or flexitarian diet, 70% stick with it. So, the key is getting people to try it and integrate it into their daily lives. First impressions count and Neat Burger’s approach, combining fun and sustainability, has the potential to change the world.” — Chiara Bertarelli “We are thrilled to have reached this major milestone in Neat Burger’s journey with a successful fundraise from previous investors alongside an impressive group of new investors. This is a pivotal moment for our business, and it allows us to accelerate our growth plans. With the successful launch of our New York location and record first quarter under our belt, we have demonstrated the strength of our brand, and are now well-positioned to bring our award-winning plant-based food to the growing number of consumers in the US and worldwide who are embracing a healthier and more flexitarian lifestyle.” — Tommaso Chiabra, Co-Founder of Neat Burger “We see New York as a tastemaker gateway to the US and by all metrics it has been our most successful launch to date. New Yorkers have good taste and strong opinions and we’ve been thrilled to see customers continually return. We’re at the heart of the growth in plant-based diets and our proximity to the customer voice sets us apart. In response to the growing demand for cleaner ingredients, we’ve incorporated healthier options into the New York menu, while continuing to serve our growing community food that’s as sustainable as it is delicious.” — Zack Bishti, Co-Founder and CEO of Neat Burger Trending on Pulse 2.0